15 Comments
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Fiona - Energise My Life's avatar

Great ideas. I'm planning my last quarter now, so this will be very helpful. thank you for sharing.

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Dan Watt's avatar

Love these great ideas! Thanks for sharing :)

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Kayla Geter's avatar

Loved this!!!

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Melania Jackson | AuDHD's avatar

This is very good thank you Cassandra! I will definitely be applying these this summer.

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The Last Original Movement's avatar

Great pointing out the “quiet momentum”. Growth isn’t always loud, it’s often hiding in those overlooked corners.

Curious though: if you had to bet on just one behind-the-scenes tweak for the season, which one do you think pays off most?

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Casandra Campbell's avatar

It really depends on the publication and where its opportunities are. For example, established publications would benefit most from a traffic audit or content refresh because they have more to optimize. Newer publications would get a lot more out of networking.

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The Last Original Movement's avatar

Thank you. That´s probably why I read so much and hurt my eyes trying to write great comments. It´s just WOW how much good stuff there is, while so many keep on lecturing "People don´t read on the web!". Well, some even THINK before they read and write. Love substack.

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Casandra Campbell's avatar

I love that! Thoughtful comments really go so far. Writers love to know that people are reading and even thinking about what they wrote.

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Holly Starley's avatar

Really fantastic tips! Thanks.

AND, holy smokes, I wish someone had told me summer was slow. 😂 I’m burning the candle at both ends, running like a wild thing, and other such cliches. Need to get a handle on that because, you’re right, fall will be busier. 😬😁

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Casandra Campbell's avatar

The summer slowdown is true for a lot of industries! Sometimes even just knowing helps though!

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Holly Starley's avatar

It does. :)

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Suzanne - Human Design Coach's avatar

Great tips! I have an unexpected free day today, so I’ll be hitting this list. Thank you!

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Casandra Campbell's avatar

Enjoy!

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Success Louis's avatar

Awesome 🔥🔥.

Thanks for sharing I appreciate

Have a great Summer :)

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Casandra Campbell's avatar

You too!!

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