THANK YOU. 🙏🏻 I have been working on my brand this past week, and coincidentally looking for a project to test out with Notion. I am so thankful this popped into my feed today!
This framework for centralizing brand assets is incredibly powerful. Your point about consistent branding increasing revenue by 33% really nails why this matters beyond just aesthetics. What strikes me most is how the friction of hunting for files compounds invisibly over time. Most creators don't realize how much cognitive load they're carrying when their brand exists in fragmented states across platforms. The notion of a Brand Vault as a singl source of truth solves what's essentialy a systems problem disguised as a design problem. When you're publishig daily or managing multiple client projects, those 15 minutes searching for hex codes or an updated headshot can derail momentum completely. I think the testimonials archive is particularly smart becasue it turns ephemeral feedback into reusable strategic assets.
I do love this! I tell all of my clients to centralise their brand assets SOMEHWERE, then to formalise their brand assets in the form of brand guidelines and then to make sure all of their platforms are set up and make use of brand settings (the number of clients who reinvent the brand wheel every time in Canva or on Squarespace 🤦♀️). It really does help to create a cohesive and consistent look!
THANK YOU. 🙏🏻 I have been working on my brand this past week, and coincidentally looking for a project to test out with Notion. I am so thankful this popped into my feed today!
It's kismet!
Smart. Mine a spread out
It's never too late to start getting organized :)
This framework for centralizing brand assets is incredibly powerful. Your point about consistent branding increasing revenue by 33% really nails why this matters beyond just aesthetics. What strikes me most is how the friction of hunting for files compounds invisibly over time. Most creators don't realize how much cognitive load they're carrying when their brand exists in fragmented states across platforms. The notion of a Brand Vault as a singl source of truth solves what's essentialy a systems problem disguised as a design problem. When you're publishig daily or managing multiple client projects, those 15 minutes searching for hex codes or an updated headshot can derail momentum completely. I think the testimonials archive is particularly smart becasue it turns ephemeral feedback into reusable strategic assets.
The cognitive load is real!
I do love this! I tell all of my clients to centralise their brand assets SOMEHWERE, then to formalise their brand assets in the form of brand guidelines and then to make sure all of their platforms are set up and make use of brand settings (the number of clients who reinvent the brand wheel every time in Canva or on Squarespace 🤦♀️). It really does help to create a cohesive and consistent look!
It's one of those tedious chores that's easy to put off but creates so much more work on the long run when you do!