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Lanesha Shanell's avatar

This was genuinely helpful.

Most people skip the foundation and jump straight to “grow faster,” but the profile is the first impression that actually carries the weight.

Clarity, positioning, and personality all show up there and you broke that down in a way that makes it easy to take action.

Appreciate you sharing this. It’s the kind of insight that helps writers actually get seen, not just post.

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Casandra Campbell's avatar

Yes, totally agree!

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Don Southerton's avatar

Casandra ...I need help upgrading my Profile theme/ colors , and whatever you suggest. https://donsoutherton.substack.com www.bridgingculture.com

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Casandra Campbell's avatar

Is that section missing from your profile settings? When is rolled it, it was only for bestsellers but I later for access to it before becoming a bestseller so I assumed it was no available to everyone!

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Don Southerton's avatar

Less concerned about my profile… more about theme banner design—

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Casandra Campbell's avatar

Ah I see! I like to use Canva for this. For example, it's easy to make basic logos and pick brand colors. https://www.reallygoodbusinessideas.com/p/how-to-make-a-logo

I think you can keep it pretty simple if you want to. There's less expectation for a very artistic visual brand with business publications. Since you focus on Korea, you could use one of the colors from the Korean flag in your theme and designs.

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Don Southerton's avatar

screen shot

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Don Southerton's avatar

i will try this image. my photo…

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Casandra Campbell's avatar

Beautiful photo!

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Don Southerton's avatar

it works well. Thanks, open to any suggestions.

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Mary Crayston's avatar

Thank you for all of this information. I love that I can save the posts you offer right from this post.

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Casandra Campbell's avatar

I'm so glad it's helpful!

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